MICE Experiences: Business Plus

Incentive Travel Innovation

Companies seek unique rewards:

• Champagne blending competitions
• Perfume creation team building
• Crime-solving in châteaux
• Cooking competitions with starred chefs

Tech Integration

• AR treasure hunts in Paris
• Drone racing in vineyards
• Virtual escape rooms in monuments
• Connected wine tasting challenges

Event planner testimonial: "Clients want transformation, not just transaction. A sales team creating their own champagne blend bonds differently than sitting through another conference. These memories motivate long after returning home."